ADVERTISING FORMATS

In-text video (outstream)
In-text video (outstream)
  • PLATFORMS
    LA PRESSE+
    Tablet app
    LA PRESSE
    Mobile app
    LAPRESSE.CA
    Web (desktop and tablet)
    LAPRESSE.CA
    Web (mobile)
    DIMENSIONS

    16:9 ratio recommended. Video adapts to different player dimensions.

    FILE TYPE

    MP4, MOV, VAST

    FILE SIZE

    Maximum 30mb

    LENGHT

    Maximum 30 seconds.

    FURTHER NOTES

    • Max bit rate: 2,500 kbps
    • Do not add countdown or skip button.
    • With the exception of movie trailers, English sound track with French subtitles are not accepted.

    DEADLINES AND DELIVERY METHOD

    External: 2 business days before campaign start date.

    Creative and destination URL can be sent by email as attachment or with a link to file transfer service (e.g. WeTransfer, Dropbox).

    File name must only contain alphanumerical characters, hyphen or underscore. Do not include special characters, accents or spaces.

    Provide a publication calendar if there are several creatives.

    THIRD PARTY

    Third party trackers compatible with Google Ad Manager are accepted.

    Third party tags compatible with Google Ad Manager are supported. Do not wrap your VAST. VPAID not accepted.

    Blocking tags not accepted.

    Please note there may be a discrepancy between Google Ad Manager and the third party. IAB’s discrepancy tolerance is +/-10%.

Contact us