La Presse is proud to announce the return of its prestigious advertising contest, TACTIL, to highlight and reward the incredible creativity of La Presse’s partners in the advertising and marketing industry. Submissions are being accepted in two distinct categories: interactive advertising (HTML) and branded content (XTRA).
Simple and free registration
The registration period begins today and will continue until midnight Friday, April 22, 2022. Submissions must have been published in La Presse+ between January 1 and December 31, 2021.
TACTIL is open to all creators of interactive advertisements or branded content published in La Presse+ in 2021. The elements submitted can be the work of agencies, advertisers or freelancers. The same participant may submit up to five (5) pieces per category to the contest. To register, or for more information, visit : https://publicite.lapresse.ca/tactilcontest/index.html
List of awarded prizes
Participants in each category have a chance to win the following prizes:
Interactive Advertising (HTML) category
Three iPad Pro, three Appel Pencil and a $15,000 media campaign on La Presse platforms for the winning team.
Branded Content Category (XTRA)
Three iPad Pro, three Appel Pencil and a $15,000 media campaign on La Presse platforms for the winning team.
2022 Jury
Nine experienced and well-known advertising and marketing industry professionals will make up the jury responsible for evaluating the entries and selecting the winners.
